Performance of Top 5 News and Magazines Apps on Unified Platform in Brazil, Q3 2024

As we delve into the third quarter of 2024, the performance of Brazil's top news and magazine applications on a unified platform reveals interesting trends. The data, sourced from Sensor Tower, provides insights into the weekly downloads, revenue, and active users of these apps.

The Folha de S.Paulo app witnessed a dynamic quarter. Weekly revenue experienced fluctuations, peaking at approximately $5.9K in early September. Downloads spiked dramatically to 54.9K in the last week of September, while active users displayed a notable increase, jumping from around 109K to 155K by quarter's end.

GZH: notícias do RS e do mundo maintained a relatively stable revenue stream, concluding the quarter around $3.7K. Downloads, however, showed a declining trend with figures hovering around 1.2K towards the end. Active users displayed resilience, maintaining a steady presence with slight fluctuations, closing the quarter at approximately 82.4K.

Medium experienced an increasing trend in revenue, reaching around $2.9K by the end of September. Downloads remained relatively steady, with numbers around 1.1K in the final week. Active users saw a slight decrease, ending the quarter with about 22.6K users.

The O Globo app showed a positive revenue trend, culminating at approximately $4.4K. Downloads surged to 2.5K in the last week, while active users experienced a moderate increase, reaching nearly 29.5K by the quarter's conclusion.

Finally, Valor Econômico - Notícias had a modest quarter, with revenue peaking at around $829. Downloads remained low, fluctuating around 245 in the final weeks. Active users saw a slight decline, ending at approximately 5.4K.

These insights provide a snapshot of the current landscape for news and magazine apps in Brazil. For more detailed analysis and data, visit Sensor Tower's platform.